The reasons for this are obvious: Digital technologies are enabling more and more innovative and sustainable solutions to be developed in order to meet the challenges of everyday life today and in the future: from New Work, mobility, IT security, AI, AR & VR to coping with climate change – these and many other fields stand for the great importance of this sector. In addition, numerous companies from various industries have discovered the digital transformation for themselves, which gives the digital industry a further boost in orders. However: The rapid growth leads to challenges on the labor market: In many places there is a lack of skilled workers and industry-specific training and study opportunities.
The medianet sees itself as a source of inspiration, communicator and mouthpiece for the digital industry and start-up scene in the region. It bundles their interests and needs, networks between young startups, established digital players, investors, politicians and the neighboring economy and works to improve the general requirements at the location.